Journal of Research in Marketing (ISSN: 2292-9355) https://techmindresearch.org/index.php/jorm <p class="ptext"><strong>Journal of Research in Marketing</strong> <strong>(JORM)</strong>, double-blind peer-reviewed and published bi-monthly, interdisciplinary Marketing journal, is committed to publishing scholarly empirical and theoretical research articles that have a high impact on the marketing field as a whole. <strong>JORM is </strong>indexed with <strong>Thomson Reuters Researcher ID, J-Gate, Google Scholar, Eyesource,CiteSeer, World Cat, Open archives initiative, Citefactor, Open Library, Cornell University Library, University of Washington Library &amp; many other renowned indexes worldover</strong>. JORM is a Renowned worldwide publication, Open Access, Blind Peer reviewed, Internationally reputed journal managed by Editorial board from USA, Canada, Australia, UK, Singapore, Indonesia, South Africa, Newzealand &amp; India. </p> <h4 class="x-el x-el-h4 c1-1 c1-2 c1-2x c1-2y c1-6s c1-2d c1-2e c1-1h c1-1j c1-b c1-35 c1-54 c1-3m c1-57 c1-59 c1-5a c1-5b" role="heading" aria-level="4" data-ux="ContentCardHeading" data-aid="ABOUT_HEADLINE_RENDERED0" data-typography="HeadingDelta">Why JORM?</h4> <div class="x-el c1-1 c1-2 c1-2x c1-2y c1-44 c1-1h c1-1j c1-85 c1-86 c1-87 c1-88 c1-89 c1-8a c1-8b c1-8c c1-8d c1-8e c1-8f c1-8g c1-8h c1-8i c1-8j c1-8k c1-8l c1-8m c1-8n c1-8o c1-8p c1-8q c1-8r c1-8s c1-8t c1-8u c1-8v c1-8w c1-4 c1-2a c1-b c1-2k c1-c c1-3m c1-d c1-e c1-f c1-g x-rt" data-ux="ContentCardText" data-aid="ABOUT_DESCRIPTION_RENDERED0" data-typography="BodyAlpha"> <p><strong>JORM</strong> is a world-renowned Journal and has been listed in <strong>top indexes.</strong> The articles submitted in this journal would mean that authors will get a <strong>global platform</strong> to showcase their research contribution. There is an <strong>elite group</strong> of editors,authors,researchers and academicians who subcribe to JORM world-over. The impact factor of JORM is <strong>1.012</strong> (2012-2023) which makes JORM as one of the very few management journals which has impact factor above 1.00 mark. The Journal is also <strong>subscribed by top university</strong> libraries around the world.</p> <p><strong>Submissions Invited for 2023 and 2024 Issues:</strong></p> <p>Submissions will close soon for upcoming issues in <strong>2023 and </strong><strong>2024.</strong> If the authors submit their articles after the close of submissions, the article will be considered for next issue automatically. Authors can email their work at <strong class="x-el x-el-span c1-61 c1-62 c1-8x c1-7o c1-37 c1-8y c1-b"><a class="x-el x-el-a c1-61 c1-62 c1-91 c1-2x c1-2y c1-63 c1-30 c1-7n c1-b c1-94 c1-68 c1-38 c1-39" href="https://journals.techmindresearch.com/index.php/jorm/management/settings/context/mailto:ijme@techmindresearch.com" target="_blank" rel="noopener">jorm@techmindresearch.com</a> </strong>or they can upload their work directly on Website.</p> </div> Techmind Research en-US Journal of Research in Marketing (ISSN: 2292-9355) 2292-9355 Greenwashing revisited by Coronavirus: What are the prospects for Coronawashing? https://techmindresearch.org/index.php/jorm/article/view/1272 <p><em>Since its inception, greenwashing has developed well in various forms that are more insidious than sophisticated. For this reason, it was always difficult to fully understand this phenomenon and to counteract it especially in the absence, or at least, the inadequacy of clear legal texts and sufficiently deterrent sanctions. The purpose of this article is to study the transformation of greenwashing in the era of the Covid-19 pandemic that gave rise to coronawashing as a new form of communication. It is a question of better understanding how this new phenomenon has developed and its impact on businesses. In addition, this study highlighted the compensation practices used by companies to enhance their image and "wash their hands" of the climatic and health problems they have caused, practices that have skidded and are aligned again with greenwashing and coronawashing.</em></p> Dhouka Oueldoubey Nabil Jeddi Copyright (c) 2021 Journal of Research in Marketing (ISSN: 2292-9355) https://creativecommons.org/licenses/by-nc/4.0 2021-08-19 2021-08-19 12 3 918 925 10.17722/jorm.v12i3.1272