Merminod, Nathalie, Hervé Fenneteau, and Gilles Pache. 2017. “Logistics, Marketing and Purchasing: Which Interfaces to Improve the Value Creation Process?”. Journal of Research in Marketing (ISSN: 2292-9355) 8 (2):661-68. https://doi.org/10.17722/jorm.v8i2.731.