YAP, C. W. S.; YAZDANIFARD, R. How Consumer Decision Making Process Differ From Youngster to Older Consumer Generation. Journal of Research in Marketing (ISSN: 2292-9355), [S. l.], v. 2, n. 2, p. 151–156, 2014. DOI: 10.17722/jorm.v2i2.640. Disponível em: https://techmindresearch.org/index.php/jorm/article/view/640. Acesso em: 12 oct. 2025.